Why Stage a Home?

First Impression Seals the Deal

Buyers will form an opinion about the home within the first few seconds of viewing it. How they see it will make the difference between an offer or no offer, a sale or no sale! With almost all buyers seeing a listing online first, how it shows in the photos will determine whether or not they decide to view it. As a seller, you get only one chance to make a great first impression on buyers. Would you want to miss this opportunity?

More Profit

In a 2015 National Association of REALTORS® (NAR) survey of real estate agents, 81% say it is easier for buyers to visualize a staged property as a future home. The majority also believe that staging increases the sale price, some saying by up to 15%. In another recent survey by HomeGain, the return on investment in staging is found to be almost 200%. Home staging costs sellers much less than the first list price reduction, while putting more money in their pocket.

Faster Sale

Staged homes also sell faster because they get more showings and show better. According to a 2016 Real Estate Staging Association (RESA) report, homes that are staged before hitting the market sell in an average of 23 days, 90% faster than homes that are listed on the market “as is”.